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Marr Factory 2014 - Workshop and Helen Cherry

All of the fashion and music.
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Fashion and music have always been inextricably linked: the two often collide in a socially or politically profound way to influence the life and times of a generation and, naturally, how said generation dresses and what said generation listens to. '60s rock 'n' roll, '70s psychedelia, '80s glam, '90s grunge and hell, even those terrible, short-lived subcultures at the turn of the century 'nu-rave' and 'emotional post-Brit pop Brit-pop (Travis)' combined fashion and music together in a way that made me want to dress like the Klaxons (head-to-toe fluoro) for about two weeks (you know you did too, don't lie). 

We're half way into Stephen Marr's Marr Factory in Auckland and last night Workshop, a brand (and stores who stock the likes of Marc by Marc Jacobs and Acne) who has always supported local musicians creatives, and Helen Cherry, Workshop's older sister label, presented their summer 2014-15 collections to a live soundtrack provided by local next big things Yumi Zouma, who sound like an ice cream sundae melting in the sun and everything else that led somebody to leave a delightful treat melting in the sun (swimming in the sea! BBQs! summer romance! all of the fun, sensual things!) which is to say that they sound excellent and evocative and you can listen to them here

Words: Courtney Sanders
Photographs: Dan Betham

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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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Marr Factory 2014 - Workshop and Helen Cherry
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